A/B Test Report - Hypertask

Generated: 2025-12-13 23:50 | Tests: 13 | Generated in: -0.0s | Sorted by: Most negative first

Red = losing money | Green = gaining money | White = neutral/baseline | Gray italic = disabled (hidden by default)
HTMA-651 | [APP] [E] Minimal login page A/B test - strip all non-essentials (ICE 15/30)
Started Nov 17
Days 26d
Conversions 9
Visitors 94
Impact €0.00
Variation Total Value Conv/Visitors Value/Visitor Improvement Probability
C Control - 7/51 13.73% - Collecting Data
V1 Variation 1 - 2/43 4.65% -66.11% Collecting Data
Status: inconclusive
There is not enough data to conclude which variation will perform best.
HTMA-670 | [LANDING] [E] Test Regular CTAs vs Interactive Chat Box on Deep Work Landing Page (ICE 15
Started Nov 24
Days 19d
Conversions 2
Visitors 221
Impact €0.00
Variation Total Value Conv/Visitors Value/Visitor Improvement Probability
C Control - 1/44 2.27% - Collecting Data
V1 Start Deep Work M... - 0/59 - - Collecting Data
V2 Try Async-First Wo... - 0/56 - - Collecting Data
V3 Ship 3x Faster - 1/62 1.61% -29.03% Collecting Data
Status: inconclusive
Test is still collecting data and no recommendation can be made.
HTMA-673 [HOME] Comparison table Title A/B copy test ICE 14/30
Started Nov 29
Days 14d
Conversions 24
Visitors 160
Impact €0.00
Variation Total Value Conv/Visitors Value/Visitor Improvement Probability
Precision Al Feature... - 4 / 33 12.12% - Collecting Data
Deep Work Infrastr... - 6 / 33 18.18% 50.00% Collecting Data
Focus Without Frag... - 5 / 44 11.36% -6.25% Collecting Data
Where Deep Work ... - 9 / 50 18.00% 48.50% Collecting Data
Status: inconclusive
Insufficient data has been collected to make a recommendation.
HTMA-680 [HOME] [E] Deep Work hero USP variations ICE score 16/30
Started Dec 04
Days 9d
Conversions 19
Visitors 106
Impact €0.00
Variation Total Value Conv/Visitors Value/Visitor Improvement Probability
? Ship 3x faster. Ze... - 1/19 - - Collecting Data
V1 Protect your flow st... - 4/31 - - Collecting Data
V2 The Deep Work co... - 6/22 - - Collecting Data
V3 Where focus meets... - 8/34 - - Collecting Data
Status: inconclusive
The test is still collecting data, so no recommendation can be made at this time.
HTMA-684 [HOME] [E] Inbox Section CTA Button Copy Test (ICE 13/30)
Started Dec 05
Days 8d
Conversions 16
Visitors 91
Impact €0.00
Variation Total Value Conv/Visitors Value/Visitor Improvement Probability
C Get Started - 5/23 - - Collecting Data
Enter Flow Mode - 3/21 - - Collecting Data
Start Focused - 3/23 - - Collecting Data
Try Deep Work - 5/24 - - Collecting Data
Status: inconclusive
The A/B test is still collecting data, so no recommendation can be made at this time.
HTMA-683 [HOME] [E] Inbox subtitle A/B test – Deep Work + Hypertask connection (ICE 13/30)
Started Dec 05
Days 8d
Conversions 16
Visitors 94
Impact €0.00
Variation Total Value Conv/Visitors Value/Visitor Improvement Probability
Hypertask splits wo... - 5/26 - - Collecting Data
One inbox. Zero int... - 4/22 - - Collecting Data
The deep work com... - 2/25 - - Collecting Data
Where focus meets ... - 5/21 - - Collecting Data
Status: inconclusive
Data is still being collected for all variations, so no recommendation can be made at this time.
HTMA-682 [HOME] [E] Inbox Section Title A/B Test: Deep Work Positioning (ICE 13/30)
Started Dec 05
Days 8d
Conversions 16
Visitors 93
Impact €0.00
Variation Total Value Conv/Visitors Value/Visitor Improvement Probability
Project inbox built f... - 2/23 - - Collecting Data
Protect your flow st... - 3/18 - - Collecting Data
90 minutes of deep... - 4/20 - - Collecting Data
The deep work com... - 7/32 - - Collecting Data
Status: inconclusive
Based on the data collected thus far, there is no clear winner and further data collection is necessary.
HTMA-677 [HOME] [E] Hero subtitle A/B test – Deep Work & HyperTask (ICE 16/30)
Started Dec 05
Days 8d
Conversions 16
Visitors 93
Impact €0.00
Variation Total Value Conv/Visitors Value/Visitor Improvement Probability
Async, ticket-base... - 3/26 - - Collecting Data
Where deep work ... - 3/27 - - Collecting Data
Protect your focus ... - 3/20 - - Collecting Data
Turn communicatio... - 7/20 - - Collecting Data
Status: inconclusive
More data is needed to determine which variation performs best.
HTMA-674 [HOME] [E] AI Features Section Subtitle Test: Deep Work Positioning (ICE 13/30)
Started Dec 05
Days 8d
Conversions 16
Visitors 95
Impact €0.00
Variation Total Value Conv/Visitors Value/Visitor Improvement Probability
Industrial-strength, ... - 4/29 - - Collecting Data
Protect your flow st... - 4/26 - - Collecting Data
The deep work com... - 5/21 - - Collecting Data
Turn chaos into clari... - 3/19 - - Collecting Data
Status: inconclusive
No recommendation can be made.
HTMA-686 [HOME] Section Subtitle Deep Work Variations (ICE 13/30)
Started Dec 08
Days 5d
Conversions 11
Visitors 56
Impact €0.00
Variation Total Value Conv/Visitors Value/Visitor Improvement Probability
HyperAl lives inside... - 2/15 - - Collecting Data
One inbox. Zero int... - 1/10 - - Collecting Data
The deep work com... - 5/15 - - Collecting Data
Where focus meets ... - 3/16 - - Collecting Data
Status: inconclusive
There is not enough statistical data to provide a recommendation.
HTMA-685 [HOME] Section Title A/B Test: Deep Work Positioning (ICE 13/30)
Started Dec 08
Days 5d
Conversions 11
Visitors 55
Impact €0.00
Variation Total Value Conv/Visitors Value/Visitor Improvement Probability
HyperAl - Your silen... - 3/15 - - Collecting Data
V1 Protect your flow st... - 1/11 - - Collecting Data
V2 The deep work com... - 3/13 - - Collecting Data
V3 Where focus meets... - 4/16 - - Collecting Data
Status: inconclusive
The experiment is collecting data.
HTMA-690 [HOME] AI Project Analyst Section Title ICE SCORE 13/30
Started Dec 09
Days 4d
Conversions 11
Visitors 52
Impact €0.00
Variation Total Value Conv/Visitors Value/Visitor Improvement Probability
Your Al Project Anal... - 5/23 - - Collecting Data
Al That Writes Task... - 1/8 - - Collecting Data
Al That Learns Your... - 3/16 - - Collecting Data
Al That Makes Asy... - 2/5 - - Collecting Data
Status: inconclusive
The experiment is still collecting data, so no recommendation can be made at this time.
HTMA-689 [HOME] CTA Copy: Deep Work-Aligned Variations (ICE 16/30)
Started Dec 09
Days 4d
Conversions 11
Visitors 52
Impact €0.00
Variation Total Value Conv/Visitors Value/Visitor Improvement Probability
C Get Started - 2/15 - - Collecting Data
Protect Your Flow - 3/12 - - Collecting Data
Work Deeply - 2/12 - - Collecting Data
Stop the Chaos - 4/13 - - Collecting Data
Status: inconclusive
One sentence.